Jarrard Expands Focus with New Health Technology Practice Amid Growing Digital Health Market

Jarrard, one of the top US strategic communications consulting firms specializing in healthcare, is expanding its services with the launch of a Health Technology Practice. This initiative aims to assist organizations in navigating the rapidly evolving digital health landscape, as the US digital health market is

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projected to reach $50 billion in revenue by 2024, with significant growth anticipated through 2028. With nearly two decades of experience, Jarrard has established itself as a trusted advisor to healthcare leaders, positioning the firm to support health tech companies in launching, building, and protecting their market presence.

The new practice will be led by Alex Hunter, a seasoned professional with over 25 years of experience in public relations and communications for technology firms. Hunter and his team will concentrate on digital health companies and healthcare information technology, in addition to venture capital and private equity partners. Services will include crafting narratives, executing stakeholder engagement campaigns, and implementing data-driven marketing strategies. This expansion reflects Jarrard's commitment to addressing the complexities of the healthcare ecosystem, as the firm continues to invest in its capabilities and expertise to better serve its clients.

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