Morgan Seybert has served as the trusted advisor on data and analytics to over 65% of the Fortune 500 FMCG Retailers and Manufacturers. In his current role as the EVP of Retail and Chief Business Officer at Tredence, he is working with 8 of the top 10 retailers & CPGs in the world to set their data and AI strategies. Under his leadership, Tredence's retail vertical has grown 4X in the last 3 years to become the industry’s preferred, specialized data modernization and AI consulting partner with nearly 1000 consultants. He leads the Retail P&L and oversees growth initiatives across Tredence verticals, including GenAI, data & AI modernization, and cloud transformations.
Seybert has been the strategic force behind Tredence being named the back-to-back Databricks Partner of the Year in Retail and CPG including other recognitions such as: being recognized by Forrester as a 1 of only 3 “Leaders” in Customer Analytics and being named a “leader” in both data science and data engineering by ISG.
Prior to Tredence, Seybert served as the Managing Director & Chief Product Officer at Nielsen, where he was responsible for setting the company product direction and leading a global team of data scientists in delivering advanced analytics to Nielsen clients. At Coca-Cola, Seybert led the Trade Strategy & Category Management team to improve Coca-Cola’s trade promotion ROI and retailer partnerships..
Seybert's deep expertise in Data & AI within the Retail and CPG industries has earned him esteemed recognition, with features on premier platforms such as The Today Show, CNBC, The Wall Street Journal, and other leading publications, as an authority on retail analytics and AI.
