Mat Zucker is a Senior Partner and Chief Marketing Officer for Prophet, based in New York. A pioneer in the digital landscape and advocate of the integration of brand and demand, he brings nearly 30 years of interactive marketing, advertising, social and content experience to Prophet. For five years, he was co-leader of the firm's global Marketing & Sales practice. Working across categories, Mat helps clients digitally transform and has won nearly every creative and effectiveness award on the shelf. Prior to Prophet, Mat was Global Executive Creative Director at Razorfish and served as Chief Creative Officer at OgilvyOne New York as well as leadership roles at R/GA and Agency.com.
A graduate of Cornell University, Mat started as a copywriter in advertising. He is co-author of Brand & Demand Marketing: A Love Story and author of Bronze Seeks Silver: Lessons from a Creative Career in Marketing. He is also host of Cidiot, a regional podcast in the Hudson Valley and co-host of Rising, a marketing careers podcast.